Zeekr Launches Vehicle Subscription Service with Personalized Rentals

Chinese smart car brand Zeekr announced on Monday the launch of its vehicle subscription service, called “Zeekr Subscription”, and opened its first operations in Hangzhou. Users can now rent vehicles and puchase customized travel services through the Zeekr App, Zeekr Subscription App, and its WeChat mini program. The new feature also enables free deposit through Zhima Credit.

Zeekr Subscription is a scenario-based vehicle subscription travel service that incorporates intelligent, efficient and multi-scene ecological services, and provides users with a new and flexible way to use a car from four major dimensions, including customized travel, butler service, car security and equity ecology.

The subscription is available for 3, 7 or 15 days, as well as a regular monthly subscription from 1-12 months. For now, subscriptions are available for two models: the Zeekr 001 ultra-long-range single-motor WE version and the long-range dual-motor WE version, with more models and services to come in the future.

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Zeekr Subscription allows users to personalize their vehicles with smart options based on their own needs. The Zeekr 001 offers a variety of exterior colors such as blue, white, black and gray, as well as a number of personalized features such as an intelligent massage-seat comfort package, stereo Yamaha surround sound, intelligent thermostatic air conditioning package, among others. Users can choose at will and customize their own exclusive car.

Moreover, Zeekr Subscription helps subscribers prepare for more than twenty different types of trip, including in-depth test drives, parent-child trips, outdoor camping, business trips, and holiday trips. Several amenities are made available to subscribers upon their request, such as free umbrellas, paper towels, mineral water, safety and epidemic prevention class masks, disinfectant wipes, fire extinguishers, safety hammers, as well as cell phone charging cables, foot mats and other small items.